Move Beyond the Archive.
The transition from “Backstory” to “Strategy” requires more than a weekly newsletter. It requires a room, a whiteboard, and a shared commitment to solving the specific bottlenecks holding your organization back.
Whether you are navigating the “Last Mile” of audience engagement or trying to professionalize a civic utility, I help leadership teams and newsrooms find the signal in the noise.
Focus Areas.
The Last Mile of Media Resilience: Moving past “hobbyist” models toward sustainable, professionalized infrastructure.
The Ethics of Implementation: Practical frameworks for integrating AI and generative tools without losing your editorial soul.
Silo-Busting & Board Translation: Specialized tools for internal alignment—stopping “Board-Speak” from killing your best strategic ideas.
The Future of the Industry: A “backstory” briefing for students and early-career professionals on navigating a shifting, AI-influenced media landscape.
Who I Work With. I am at my best when speaking with Editorial Boards, Media Founders, and Product Teams who are tired of “one-size-fits-all” KPIs. I also frequently engage with:
Industry Conferences: Keynotes and panels focused on the intersection of media ethics, business sustainability, and product innovation.
The Next Generation: Guest lectures and workshops for Journalism Students who want to understand the “strategy” behind the stories they’ll soon be telling.
Let’s find the backstory.
In your email, please include:
The Date: When are you looking to host this?
The Goal: What is the one “unsolvable” problem we should tackle?
The Format: Keynote, workshop, or a private leadership briefing?